Asigra Joins MSP Partners
Asigra announced that it has joined the MSP Partners marketing alliance
March 9, 2007
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TORONTO -- AsigraT, the technology leader in agentless backupand recovery software for service providers targeting the growing managedstorage services market, today announced that it has joined the MSP Partnersmarketing alliance, along with founding members Cisco, Ingram Micro, Intel,Level Platforms and Microsoft, to accelerate the adoption of managedservices through collective channel partners by providing a comprehensivesource of education for successful managed services.
The IT reseller channel that addresses the Small and Medium Business (SMB)market is undergoing a major transformation that will reshape the entirechannel. This transformation is catalyzed by the adoption of managedservices - a method of delivering products and services to SMB endcustomers. This channel transformation presents a remarkable opportunity forleading vendors to dramatically enhance their competitive positioning in theSMB market. To leverage this opportunity, MSP Partners is a program designedto achieve greater channel loyalty and improved end customer satisfactionwhile establishing common standards that will drive participating vendors'market leadership positions into the future.
"Managed services changes the way that IT solution providers, system/networkintegrators, value added distributors and VARs service and support their SMBcustomers," said Ryck Marciniak, Director of Vendor Alliances for LevelPlatforms. "An important result of managed services delivery is thede-commoditization of services, leading to the sustained competitivedifferentiation that few solution providers currently enjoy in today'smarket."
Asigra Inc.
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