Blue Coat Appoints SVP

SUNNYVALE, Calif. -- Blue Coat Systems, Inc. (Nasdaq: BCSI), the leader in secure content and application delivery, today announced that it has appointed Bethany Mayer as senior vice president, Worldwide Marketing. Mayer brings a legacy of marketing experience working with leading security and infrastructure companies and has proven expertise in building brand recognition, as well as building world-class marketing organizations. In this role, Mayer will be responsible for driving Blue Coats integrated marketing programs including product strategy, global communications and marketing initiatives.

“We are pleased to add Bethany to our leadership team,” says Brian NeSmith, president and CEO, Blue Coat Systems. “Bethany’s enterprise security expertise, coupled with her experience in leading successful marketing programs for organizations ranging from start-ups to established players will be invaluable to Blue Coat as we continue to build on the success of our web security gateway leadership and extend our WAN application delivery solutions to the enterprise.”

According to Bethany Mayer, senior vice president, Worldwide Marketing, “I am honored to be a part of Blue Coat’s leadership team. Blue Coat is uniquely positioned for leadership in the WAN application delivery market. Blue Coat is the only company in the market that fulfills the enterprise need for secure acceleration of enterprise applications. Combined with its leadership in the Web security gateway market, Blue Coat has the kind of momentum other companies can only dream about. The company’s award-winning technology and customer portfolio truly stand out in the market.”

Blue Coat Systems Inc.