Dell Intros 'Plant a Tree for Me'
Dell launches 'Plant a Tree for Me'; first global technology company to enable carbon-neutral computers
January 10, 2007
LAS VEGAS -- Michael Dell today announced a global carbon-neutral initiative that plants trees for customers to offset the carbon impact of electricity required to power their systems. The first of its kind program, announced at the Consumer Electronics Show here, underscores Dells commitment to continued broad environmental stewardship.
"The customer experience starts with receiving the best value and continues with the knowledge that we are working with our customers to protect the environment throughout the life of their system," said Michael Dell, chairman of Dell. "Programs like ‘Plant a Tree for Me’ and our global recycling efforts empower our customers to participate with us in making a difference. It is our hope that other companies in our industry will join us to improve the environment that we all share."
Dell Inc.
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