AppFirst Launches First SaaS-Based Application Performance Monitoring Solution For Entire Application

NEW YORK & MOUNTAIN VIEW, Calif. AppFirst today announced the immediate availability of AppFirst Professional Edition, the first Software-as-a-Service (SaaS)-based application performance monitoring solution at the Under the Radar: Commercializing the Cloud event in Mountain View, Calif. With only one piece of software users are provided unique visibility into an entire application - regardless of language, application type or location (cloud, physical or virtual servers). AppFirst enables SaaS IT operations to proactively monitor applications, driving down the cost of operations, see changes before they become problems and improve customer satisfaction.

Using patent-pending technology AppFirst delivers a real-time view of applications as they execute. There are no limitations on language or application components such as databases, application servers or web servers. The application execution model - the view of the application as it is running on the physical infrastructure - has never been visualized before. Without that real-time view, IT operations is constantly in reactive mode. In SaaS organizations where the application is the business it is critical to be proactive and see changes before they become issues.

"For SaaS organizations, applications are the business, which means success hinges on being proactive and seeing changes before they become issues," said Eric Ericson, Manager of Operations for Baynote. "The problem with current monitoring solutions is they are resource focused. AppFirst gives me direct visibility into how the internal pieces of our application are interfacing with the physical hardware."

AppFirst Professional Edition includes:

"Applications have always been difficult to manage and now are more complex with the movement to the cloud," said David Roth, CEO and co-founder, AppFirst. "AppFirst is the first application performance monitoring solution that opens up the application black box, enabling SaaS IT operations to finally manage applications and deliver on the promise of software that works."AppFirst was selected to present at Under the Radar: Commercializing the Cloud. In its 16th series, the conference showcases the best of breed technology startups in the Cloud Computing Ecosystem. Judges include CIOs, CTOs and IT executives from Bank of America, ING, MTV, Digg, Intuit, Salesforce, Rackspace and more. Under the Radar is designed to connect CEOs, technology executives, investors, analysts and press together with one ultimate goal: to get the deal done.

AppFirst Professional Edition is available for free for 30 days. After the initial trial period, subscription pricing for four or more servers is $30 per server per month.